Social Media Manager

Develop and implement social media strategies across Instagram, Facebook, LinkedIn, X, YouTube, and other relevant platforms.

Create, curate, and manage engaging content, including posts, reels, stories, videos, and campaigns.

Build and maintain a monthly social media content calendar.

Write compelling captions, copy, and creative briefs aligned with the brand voice.

Coordinate with graphic designers, video editors, influencers, and other marketing teams.

Monitor comments, messages, mentions, and overall community engagement.

Track social media trends, platform updates, competitors, and emerging content formats.

Plan and execute social media campaigns and promotions.

Analyze performance metrics and prepare regular reports with actionable insights.

Manage social media advertising campaigns in collaboration with the paid marketing team.

Identify opportunities to increase followers, engagement, reach, leads, and conversions.