Digital Marketing Executive

Plan and execute digital marketing campaigns across various online platforms.

Manage company social media accounts such as Facebook, Instagram, LinkedIn, and YouTube.

Create and publish engaging posts, captions, graphics, reels, and other digital content.

Develop monthly social media content calendars.

Conduct keyword research and support SEO activities.

Optimize website content for search engine visibility.

Support Google Business Profile (GMB) and local SEO activities.

Assist in running and monitoring paid advertising campaigns such as Google Ads and Meta Ads.

Generate and manage leads through digital marketing channels.

Monitor website and social media performance using analytics tools.

Track campaign metrics such as reach, engagement, traffic, leads, and conversions.

Conduct competitor and market research.

Coordinate with graphic designers, content writers, and other marketing team members.

Prepare regular digital marketing performance reports.

Stay updated with social media trends, SEO updates, and digital marketing practices.

Maintain consistent brand messaging across digital platforms.