Marketing Analytics Specialist

Analyze marketing campaign performance across various channels.

Collect, clean, and interpret marketing and customer data.

Track KPIs such as leads, conversions, ROI, engagement, and customer acquisition cost.

Prepare dashboards and regular marketing performance reports.

Identify customer behavior and market trends.

Conduct competitor and market analysis.

Support digital marketing teams with data-driven insights.

Monitor website, social media, email, and advertising performance.

Perform segmentation and audience analysis.

Develop forecasts and recommendations based on marketing data.

Collaborate with sales, marketing, and business teams.

Ensure accuracy and consistency of marketing data.