Customer Insights Analyst

Analyze customer behavior, preferences, purchasing patterns, and feedback.

Collect and interpret data from surveys, CRM systems, web analytics, and other sources.

Identify customer trends, segments, and opportunities for business growth.

Prepare dashboards, reports, and presentations highlighting key customer insights.

Conduct customer segmentation and profiling analyses.

Monitor customer satisfaction, engagement, retention, and churn metrics.

Support market research and customer research projects.

Translate complex data into clear and actionable business recommendations.

Collaborate with marketing, sales, product, and customer service teams.

Track campaign and customer experience performance.

Assist in developing customer personas and journey analyses.

Maintain data accuracy and ensure appropriate handling of customer information.

Stay updated on market trends, customer expectations, and industry developments.