Ad Operations Specialist

Set up, launch, and manage digital advertising campaigns across multiple platforms. Traffic and schedule advertisements according to campaign specifications. Upload ad creatives, configure targeting parameters, and manage campaign settings. Monitor campaign delivery, impressions, clicks, conversions, and budget utilization. Troubleshoot ad delivery issues, tracking errors, and campaign discrepancies. Implement and verify conversion tracking pixels, tags, and tracking URLs. Coordinate with account managers, sales teams, advertisers, publishers, and creative teams. Monitor campaign pacing to ensure delivery within the allocated budget and timeline. Generate daily, weekly, and monthly advertising performance reports. Analyze campaign data and recommend improvements to delivery and efficiency. Ensure advertisements comply with platform policies and campaign requirements. Manage ad inventory, placements, and campaign trafficking documentation. Perform quality assurance checks before and after campaign launches. Maintain accurate records of campaign settings, creatives, and performance. Stay updated on advertising technologies, privacy changes, and industry best practices.